About Us – Our Roots Run Deep
At Anaaj Rice, our journey begins not in a factory, but in the soil — rich, ancient, and alive.
Nestled at the base of the Himalayas, our family has cultivated rice for generations, passing down more than just farming techniques — we’ve passed down purpose.
To us, rice isn’t just a crop. It’s the heartbeat of our land. A symbol of tradition, family, and devotion.
We grow rice slowly, mindfully, and respectfully. Every grain is a promise: aged with care, harvested with pride, and packed with a story you can taste.
We’re not just feeding the world. We’re sharing a legacy — one meal at a time
Our Rice – Naturally Aged. Carefully Grown. Unforgettably Flavorful.
Not all rice is created equal. At Anaaj, we grow and age authentic basmati rice the way it was meant to be — patiently and naturally.
What Sets Us Apart
- Aged to Perfection: Unlike ordinary rice, we allow our basmati to age for up to 12–18 months. This natural aging process enhances the aroma, improves the texture, and unlocks the signature fluffiness basmati lovers crave.
- Himalayan Sourced: Our rice grows in mineral-rich soil nourished by glacier-fed rivers. The unique climate at the Himalayan foothills gives our grains their distinctive slender shape and lingering
aroma. - Pure & Sustainable Farming: We practice traditional, earth-friendly methods. No shortcuts, no artificial aging. Just
clean water, healthy soil, and respect for nature. - Versatile in Every Kitchen: From biryanis to stir-fries, our basmati complements every cuisine. Each grain cooks up long, separate, and aromatic — perfect for celebrations or everyday meals.
Sustainability – Growing with Respect
True quality starts at the source — and so does sustainability. At Anaaj Inc, our farming practices are rooted in the belief that nature is not a resource to exploit, but a relationship to honor.
Our Commitments
- Soil Health First: We rotate crops and avoid chemical overload to preserve the long-term vitality of our lands.
- Water Wise Farming: Through smart irrigation, we reduce water waste and ensure optimal growing conditions with minimal environmental impact.
- Fair Work, Family Farmers: We work directly with local farmers, ensuring fair wages, ethical labor, and community investment.
- Plastic Conscious Packaging: We’re taking steps toward eco-friendly packaging without compromising freshness.
We don’t just grow rice. We grow it responsibly.